Gap Inc.-Review of an International Clothing Retailer

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Worldwide is a remarkable word when it relates to the status of an organization. In such a case, the word is associated with success and excellence in the marketplace.  Gap Inc. happens to be an international clothing and accessory retailer which continues to expand into new geographic markets.

Founded on August 21, 1969, has a total of 3,594 global locations, and 2,372 US locations. The remarkable retail giant employs 175,000 individuals.  Financially, Gap Inc. total annual income is US$ 15,855 billion.

Gap Inc.’s highly successful subsidiaries include Old Navy, Banana republic, Intermix, Weddington Way, and Athleta. The content of clothing choices among these subsidiaries is everything a stylish consumer could ask for.

Who Buys Gap Inc. ?

Serving an attractive customer base, Gap Inc. caters to a wide target audience, mainly youthful.  The iconic retailer offers a distinctive, sophisticated look to individuals and families who love to stand out from the crowd.  Whether you look vibrant colors, prestigious appearances (Banana Republic), or love to express athletic, sporting appeal in clothing styles (Athleta), Gap Inc. along with its accessories has the answer to your clothing desires.

Keys to Gap, Inc. Success

  • A clear strategic vision
  • Strong Attention to Customers need
  • Rising Consumer demand for products
  • Competitively superior resources
  • Broad product line relative to rivals
  • Strong brand image

When companies or organizations focused on creating the above realities, their success rate is remarkable. Their brand and image blast up like a rocket.

Gap, Inc. Clothing Categories

  • Women
  • Body
  • Fit
  • Maternity
  • Men
  • Girls
  • Boys
  • Toddler Girl
  • Toddler Boy
  • Baby Girl
  • Baby Boy

From the above list, we can see that Gap, Inc. has something for the entire family. Such attractive categories inspire consumers to keep choosing the Gap over lower end rival retail stores.

Gap, Inc. Wide Range of Products

  • T-shirts
  • Khakis
  • Sleep and lounge
  • Outerwear & Blazers
  • T-shirts
  • Polos
  • Jeans
  • Sweaters
  • Pants
  • Shorts
  • Swim
  • Undies
  • Bras
  • Socks
  • Shoes
  • Collections
    • Dream well
    • Lace
    • Breath
  • Accessories and more

Signature Item Areas for Women

  • The Petite Shop
  • The Tall Shop

Signature Item Areas for Men

  • The Slim Shop
  • The Tall Shop

Known as the icon of denim, Gap, Inc. has a wide range of high-quality clothing and accessories which cannot easily be duplicated. This is the reason the brand is able to survive the growing consumer market dominance of Amazon.


Gap Inc.’s Website

Gap, Inc.’s website, which it shares with its subsidiaries, is an interesting and attractive website, covering all the consumer answers you may expect.  The most remarkable thing about the company’s website is the fantastic deals and discounts offered by Gap, Inc.

In addition, members are offered a store credit card or gift card, allowing you to purchase items completely online.  Consumers who desire their items to be shipped can receive free shipping if purchase items are above $50.

Some Pros

  • Strong Brand Reputation
  • Superior product quality
  • Experience curve over rivals
  • Attractive Customer base
  • Wide geographic coverage

Some Cons

Older consumers may struggle to find the appropriate clothing style.

My Final Opinion of Gap, Inc.

If you are looking for vibrant, sophisticated, and distinctive clothing you may want to consider shopping at GapInc. Becauseof it’s exclusive clothing brand, the Gap Inc. will not be intimidated by the power house Amazon.  The iconic clothing retailer will survive due to its uniqueness and specialness in the Marketplace.





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